🔗 Winer started it.

”I’m thinking sort of the opposite of broadcast.. NarrowCast, SlimCast, TrimCast, SmallCast, MiniCast, NoCast, UnCast, PayCast, BuyCast, MyCast, DudCast… just a few ideas

thegrump

Thankfully he didn’t include microcast or snickelcast in his list.